Report Specification for CRM

Report Specification for CRM

General Description

The report contains information about advertising campaigns on the M-SQ platform, including the status of advertisements and view metrics. The report is presented in XML format.

Attributes

  • generation-date: Date and time of report generation in ISO 8601 format.

XML Structure

Root Element

  • offers: Root element containing the generation-date attribute and one or more offer elements.

Elements within <offers>

  • offer: Element containing information about a specific advertisement. It may include the following sub-elements:

- id: Unique advertisement number on M-SQ. May be absent. - url: Link to the advertisement on M-SQ. May be absent. - externalid: Unique CRM number from an external system (feed). - status: Advertisement status. Possible values:
- `error`: Error.
- `finish`: Finished.
- `published`: Published.
-
message: Description of error or notification. May be absent. - view: Number of views (total value over the placement history). May be absent. - view
tel
: Number of contacts (total value over the placement history). May be absent.

Example XML Report

<offers generation-date="2024-06-20T06:00:08+00:00">
  <offer>
    <url>https://m-sq.eu/offer/1</url>
    <id>1</id>
    <external_id>R474</external_id>
    <status>published</status>
    <view>123</view>
    <view_tel>7</view_tel>
  </offer>
  <offer>
    <external_id>277</external_id>
    <status>error</status>
    <message>The location of the object could not be determined; You must indicate your locality in the ad;</message>
  </offer>
</offers>

Notes

  • Elements url, id, message, view, and view_tel may be absent depending on the advertisement status and availability of corresponding data.
  • Status error may be accompanied by the message element to describe the error.
  • The message element contains errors listed separated via ;, mainly in English unless the language is undefined
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